Wednesday 22 October 2008

Getting “Making Changes” out there

This is getting quite exciting and quite scary at the same time. Money is rolling in for the London party / launch and for author copies. I now have to start the heavy marketing. I love writing and editing the books. I cringe at the marketing because it’s really facing rejection all over again. Yet it has to be done.
Just think of this, though.
Everyone knows 250 people. Would it be possible to see all 250 of them a copy of our wonderful little book? And isn’t it so good that those 250 would recommend it to the 250 they know? This is the theory that we are just six handshakes away from everyone in the world. Can we start the ball rolling on this one?
We are beginning to roll. There is a book launch arranged in Bangor and in London. I’m about to set one up in Salford. Some people are contacting their local press and radio stations. I want to find a radio station who will broadcast readings of the stories. I’m sending out review copies.
What more can I do? Will it work?

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